Hi, I’m Priscilla.
For nearly a decade, I’ve helped businesses improve their GTM campaigns and content marketing strategies to drive revenue, elevate brand presence, and unlock top sales performance.
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9+ Years of Leading Proven Marketing Strategies
Driving brand growth through targeted strategy
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GTM & Content/Brand Marketing Expert
Crafting campaigns that convert and scale
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8+ Years of Leadership Positions, Managing Teams
Leading teams to execute with value-driven impact
Companies my work has impacted
My Approach
Strategic
I take a big-picture view of marketing—every asset, campaign, and message ladders up to a clear business goal that emphasizes value at the forefront of its message. From GTM planning to content execution, I focus on aligning marketing efforts with product positioning, sales strategies, and customer needs.
Collaborative
Working cross-functionally with sales, product, and creative teams often tends to be my favorite part of the job. It’s a way for me to make sure campaigns are not only well-executed but also aligned across the company and driving uprising customer insights. I stand by saying that the best marketing happens when there’s transparency, alignment, and shared ownership of success.
Empowering
Whether leading teams on building sales enablement tools or guiding a colleague through campaign development, I aim to enable others to succeed. I focus on creating clarity, providing the right tools, and ensuring everyone, from sales reps to stakeholders, feels supported and equipped to deliver.
Expertise I will bring to your business
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I’ve developed strategic plans that include go-to-market sales collateral, landing pages, email marketing, and more to ensure campaigns are delivering measurable impact across core business KPIs.
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Leading comprehensive planning and execution of initiatives spanning website management, video marketing, and white papers to support pipeline growth and brand engagement are several strategies I’ve used to put together marketing plans.
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I’ve overseen teams and executed key initiatives including event marketing planning, email marketing, and webinar hosting, ensuring timely delivery and cross-departmental alignment.
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A high priority of mine is to ensure cohesive messaging and strategic alignment by integrating feedback into the creation of sales collateral, case studies, and campaign briefs utilizing information gained across teams.
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I’ve compiled performance-driven reports leveraging campaign insights from webinar hosting, video marketing, and event planning to support key business decisions shared with C-Suite members and investors. Plus, I’ve created thought leadership assets like white papers, case studies, and webinars to strengthen credibility and stakeholder buy-in across verticals.
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My roles included being a visible marketing leader across channels and events, leveraging event marketing and webinar hosting to build awareness and reinforce the brand’s market position.